The RED Honorary Brand Award (RHBA) 2021 was officially launched on Friday, 5 November 2021, complete with two categories- Best Individual Award and Best Enterprise Award, for outstanding individuals and potential brands to take on the prestigious stage, successfully attracted more than 50 brands and individuals submitting their nomination online.
In its first edition, RHBA is the most prestigious and honourable Asia brand certification award to honour and recognize the achievements and positive contributions of enterprises and working professionals in Asia. The award ceremony is designed to showcase prestigious brands and outstanding individuals to consumers and the society. The virtual award ceremony night in 2021 will witness Top Individuals and Top Enterprise Brands receiving their awards.
“We want to celebrate the achievements of these valuable and outstanding individuals who have gain reputable status and contributed positively to the society. We also want to rejoice the successes of the enterprises who have built themselves a strong foundation,” said William Soh, chairman of the RHBA 2021 organizing committee.
The slogan of RHBA- ‘REJOICE SUCCESS · CELEBRATE ACHIEVEMENT’ further reiterate the vision of RHBA. Not only will home-grown brands be competing for the award, others established big names in the Asia region such as Malaysia, Taiwan and China will also get a chance receive their recognition from players in Singapore.
“It will definitely be a good experience with the exchange of business operations excellence and sharing of management thoughts and mind-sets in such big event,” explained Edmund Loy, project coordinator of the RHBA 2019 organizing committee. The exposure opportunities during the whole campaign will also be another plus-point benefit. Logos and graphics of brands will be displayed in promotional videos and other advertorial collateral on both online media platforms and offline magazines. Individual interviews will also be filmed for other collateral materials for further exposures.
The nomination is now open at www.redhonorarybrandaward.com. Entries close on 10 December 2021. Winners of the RHBA will be announced after a judging process by a panel of brand consultants and corporations. The award ceremony will be held virtually in Singapore on 20 December 2021, 7pm at Star Gallery @ Star Vista